MoPlay which is based in Gibraltar has now joined the German Sports Betting Association (DSWV). The operator will now be named among other popular sportsbooks which have membership as well.
Some of the popular sportsbook brands under the association are bet365, Paddy Power, Sky Bet, Betfair and Interwetten. The Association is known for representing recognizable operators in the German market.
Mathias Dahms, DSWV President and Jurgen Reutter, MoPlay’s CEO announced their joining forces yesterday. Dahms welcomed the international sportsbook as its new member and expressed their support.
MoPlay is an international company headed by iGaming’s qualified managers and is considered a powerful member by the DSWV president. The sportsbook commenced operations in Germany a year ago when it was founded. Its other markets are based in the UK, Austria and Republic of Ireland.
Last year, the operator signed a partnership with Hertha Berlin, a Bundesliga football club. The firm was set to upgrade the game with its mobile strategy which provides customers with a fast, personalized, simple and secure service.
The firm was to work hand in hand with the football club to develop various initiatives that would reward the support and loyalty of the club’s fanbase. And through this multi-year partnership, MoPlay was able to build its brand name and popularity in the country.
To keep track of the affiliate regulations, MoPlay partnered with Rightlander, an affiliate compliance specialist. The Gambling commission had clearly pointed out that operators were responsible for their affiliates’ actions thus the partnership was called for. Lottoland was the first operator to seek the help of the compliance specialist.
In addition, the deal has exposed the sportsbook to a number of tools and monitors that will help track if its affiliates are doing the right thing. As part of its services, Rightlander will also help MoPlay discover new affiliates in various countries.
After signing the deal with the German Sports Betting Association, MoPlay’s CEO, Reutter stated that his company will show its commitment to the country. MoPlay will also take part in the sports betting regulation discussions as well as its future.
He added that the company’s new mobile betting product will aim to boost the market growth in the country.
When it comes to the betting regulations, DSWV last month shared its opinion that the current regulations on sports betting should get a complete overhaul.
Before the authorities’ meeting on these regulations, Dahms had opined that the expected sports betting regulations will among other things, encourage the growth of the black market.
According to an article by the AffiliateInsider.com, a set of rules is set to come into play starting January 2020 which is just a month away and will be effective through June 2021. A nationwide regulatory framework will be formed in its place which is after the end date of the supposed rules.
For Germany, the gambling laws are regulated by the state and not the federal government. In this sense, gambling legislations are the responsibility of the state’s Ministry of the Interior.